• Unlimited animation looping is allowed
• Must open a new browser window upon click. Use on all HREFs
• Can launch daughter window (popup) only when user initiated by click.
• Alt text: 255 character maximum.

FLASH

• When submitting Flash creative provide: Flash movie file (.swf), Flash .fla file (PC Format), Fonts (PC Format; if no fonts are provided then all the fonts included in the .fla file must be converted to outline), alternate GIF (served to browsers that do not have a compatible Flash Plug-In), and click-through URL for each creative.
• 30k max file size for Flash movie file (.swf) and 20k maximum file size for alternate GIF.
• Flash movie files saved in Flash version 6 or lower is recommended.
• State the Flash version the movie was saved in (i.e. Flash 6), as well as background color needed for the Flash creative (default is #FFFFFF).
• All creatives must be designed with a solid background color to avoid unwanted color conflicts with the displaying page.
• The wmode value in the HTML code will be set to "opaque".
• Audio is not permitted
• Continuous looping allowed as long as used in a manner that does not excessively consume CPU resources.
• Creative should not exceed more than 30% of available CPU for more than 50% of the run time.
• CLICKTAGS/TRACKING: Click-through functions must use the "Get URL" command. The action script code needed for the button layer in your Flash file should look exactly as it is below. ** Keep the button on its own layer at the top of all the layers so it is never covered.
  
  on (release) {
  getURL(clickTag, "_blank");
  }
  
  
• For more information on optimizing Flash files, see Macromedia's article, "Streaming and file optimization techniques for Flash Player".